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Forecastable

It’s All About The Team

The Forecastable business has evolved over the better part of a decade into a fully-managed services organization, backed by world-class talent and investors.

The Power Behind the Platform: Meet Our Leadership Team

We believe collaboration is key. That’s why our platform is built and guided by a team with a proven track record of success in co-selling. Get to know the minds behind the movement.

Alex Buckles

Product, Partnerships, and Value Engineering (Co-founder)

Jenelle Friday

Customer Success

Paul Johnson

Chief Technology Officer
(Co-founder)

Adrian Miele

Director of Advisory Services

Mollie Bodensteiner

Revops Advisory

How We Differ

Certificate — It’s All AboutThe Team
Partner — It’s All AboutThe Team

The First Partner Co-Selling Methodology + Certification Ever Created

  • Officially Distributed via Partnernomics & University of Central Missouri
  • Co-Sell Certified Sales Leader Certification Offered via Communities like Pavilion
For more information on our available certifications, by role, please email certifications@forecastable.com
Market — It’s All AboutThe Team

100+ Global Go-To-Market Consultants Ready to Serve

Certifications achieved through Forecastable’s Referral Partner Program or Certified Co-Sell Advisory program.
Please email advisory@forecastable.com to learn more.
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Managed Img — It’s All AboutThe Team
Softwere — It’s All AboutThe Team

Managed Software & Services Provider (MSSP)

Whether leveraging Forecastable’s fully or partially-managed co-sell program offerings, all technology and service providers required to stand up, execute, and scale your co-sell program can be purchased on a single contract.
Team — It’s All AboutThe Team

Unique Up-Market & Down-Market Expertise & Offerings

  • Forecastable’s CEO was a 6x CRO. He served companies ranging from venture-backed startups to $500M+ ARR organizations with oversight over global revenue functions, including partnerships involving complex & worldwide distributors and resellers.
  • Forecastable’s founder has nearly two decades of enterprise sales expertise, particularly in SaaS. also grown two professional services organizations, deploying co-selling strategies in both scenarios, with both leading to eventual exits. His life’s passion is serving those on the autism spectrum through his organization, Pathways for Autism.
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Sevice — It’s All AboutThe Team

Flexible Enterprise & Startup Financing

  • Enterprise: Whether you want to finance your partner program to spread out risk, normalize partner spend, or to add more MDF fuel to your partner machine, we’ve got options for you. Your CFO will love you for it!
  • Startups: Let us become your partnerships department. Forecastable has all of the strategies, tactics, and technologies you need to operate a fully-functioning partner program, including partner managers, partner operations personnel, and ops-level sales assistants.
Check — It’s All AboutThe Team

Co-Marketing &
Co-Selling Expertise

While Forecastable is the market leader in co-selling, it has partnered with a network of other organizations for best-in-class partner marketing services.
Whether you need to tell better-together value stories at scale, simple partner webinars, or complex partner ABM campaigns deployed, it can all be done on a single Forecastable agreement.
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Our Founder’s Latest Insights

Blogs on Sales Reps & Sales Development

Forecastable's Education Center

The best advice on building partner programs that produce forecastable revenue.

Latest Post

Latest Post

Two professionals sit at a conference table reviewing a dashboard with charts labeled 'Joint Account Plan' and 'Pipeline Dashboard' in a modern office setting.

Partner Management: What It Is and How to Do It Well

Short answer Short answer: Partner management is the ongoing discipline of taking signed partners and turning them into partners that actually produce revenue, through selection, onboarding, a real operating cadence, and measurement. It matters because most programs are good at signing partners and bad at activating them, and the gap between the two is exactly […]

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Editor's Picks

Through-Channel Marketing: What It Is and How It Works

Short answer Short answer: Through channel marketing is demand generation a vendor runs through its partners, supplying campaigns, content, and funds so partners market to their own customers under their own brand. It matters because partners own trusted relationships a vendor cannot reach directly, but most of these programs underperform because they push vendor material […]

Partnership Marketing: What It Is and How to Run It

Short answer Short answer: Partnership marketing is joint marketing between two companies that combine audiences, content, and channels to generate demand for a shared value proposition. It matters because a co-branded campaign borrows the trust and reach of both brands at once, which is why a partner webinar or joint guide usually outperforms the same […]

B2B Partner Marketing Strategy: To, Through, With

What a B2B partner marketing strategy is Short answer: A B2B partner marketing strategy is the plan for how you market to partners, through partners, and with partners, so partner relationships turn into pipeline rather than logos on a slide. It works when each of those three audiences has its own goal and the whole […]

A head of partnerships and a revenue operations lead comparing two account-overlap reports on a laptop and a printed evaluation scorecard at a desk, weighing a partner-tech purchase, deep navy and warm amber palette

Crossbeam Reviews: An Honest 2026 Assessment

What do Crossbeam reviews tell you? Short answer: Crossbeam reviews consistently rate the account-overlap data highly and rate the surrounding operating model less clearly, because most reviewers are scoring the tool and not the motion it feeds. They tell you the data is reliable and easy to connect, and they rarely tell you whether a […]

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Two B2B partnerships ops leaders comparing PRM platform feature matrices on twin laptops at a calm modern conference table with a printed vendor shortlist visible, deep navy and amber palette

Impartner Alternatives: A 2026 Buyer’s Comparison

What are the strongest Impartner alternatives in 2026? Short answer: Impartner alternatives worth a real evaluation in 2026 are Channelscaler (now Channelscaler), ZINFI, Introw, Magentrix, Kiflo, PartnerStack, Mindmatrix, and Euler. Each is the better answer for a specific buyer condition, not a generic replacement for one of the deepest enterprise PRMs in the category. Buyers […]

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Two partner managers comparing overlapping account lists on a shared screen.

Account-Mapping Tools: A 2026 Buyer’s Guide for Partner Teams

Account-mapping tools are the data layer that lets two companies see overlap between their CRM accounts without sharing raw records. The category is mature, the tier-one vendors are well known, and the buying decision can be wrong because teams pick a tool before they define the operating motion. Pick the motion first; the tool selection […]

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A channel operations lead and a RevOps analyst evaluating a ChannelScaler PRM demo against alternatives on a wall monitor, a printed requirements sheet on the table, deep navy wall and warm amber desk lamp

ChannelScaler PRM: How It Fits, Alternatives

Short answer: evaluating ChannelScaler PRM ChannelScaler PRM sits in the channel-management layer of partner technology, aimed at companies running incentives, deal registration, and partner administration at scale. Whether it fits depends on your motion and program size, not on its feature list. Evaluate it the way you would any PRM: test the partner experience, check […]

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Partner enablement lead reviewing a partner-training dashboard with a colleague in a modern office

Partner Enablement Platform: What It Is and How to Choose

A partner enablement platform is the software layer that delivers training, certifications, sales assets, deal-registration workflows, and co-sell…

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Two revenue leaders comparing partner enablement software options on a laptop in a glass-walled meeting room

Partner Enablement Software: A 2026 Buyer’s Guide

Partner enablement software is the category of tools vendors buy to train, certify, equip, and coordinate external partner reps at scale.

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A revenue operations leader reviewing partner pipeline and customer pipeline on two monitors at a modern desk

PRM vs CRM: 2026 Comparison and How They Work Together

PRM vs CRM is not a fight; it’s a layering question. A CRM manages internal sellers and direct customer accounts.

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A partnerships leader and a RevOps analyst mapping partner ecosystem platform categories on a wall monitor, printed vendor category cards on the table, deep navy wall and warm amber desk lamp

Partner Ecosystem Platforms: A Buyer’s Map

Partner ecosystem platforms are the software stack that operationalizes how a company recruits, manages, co-sells with, and reports on its partners. The stack has three layers: account mapping (Crossbeam, PartnerTap), PRM (Introw, Euler, Impartner, and others), and ecosystem orchestration (Forecastable). The right buying decision depends on the partner motion, not…

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Abstract balanced-scale composition representing buyer comparison of partner relationship management alternatives

Channelscaler Alternatives in 2026: A Buyer’s Comparison

Channelscaler alternatives worth a real look in 2026 are Introw, Euler, Impartner, ZINFI, MindMatrix, Magentrix, Kiflo, and PartnerStack. Channelscaler itself recently rebranded to Channelscaler; the platform is the same, the brand is new. Buyers shop replacements when they need an AI-native CRM-native posture, deeper enterprise-tier rules, heavier through-channel marketing, or…

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Abstract balanced-scale composition representing buyer comparison of Magentrix alternatives

Magentrix Alternatives in 2026: A Buyer’s Comparison

Magentrix alternatives worth comparing in 2026 are Introw, Euler, Impartner, ZINFI, MindMatrix, Channelscaler (formerly Channelscaler), Kiflo, and PartnerStack. Buyers shop replacements when they need an AI-native CRM-native posture, a non-Salesforce-anchored stack, AI-assisted partner workflows, or a lighter mid-market PRM. This guide compares the leading alternatives across fit, top features, and…

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A vendor partner marketer and a reseller's marketing lead planning a co-branded campaign together with a shared editorial calendar and a co-op budget sheet on screen, deep navy and warm amber palette

Through-Channel Marketing: What It Is and How It Works

Short answer Short answer: Through channel marketing is demand generation a vendor runs through its partners, supplying campaigns, content, and funds so partners market to their own customers under their own brand. It matters because partners own trusted relationships a vendor cannot reach directly, but most of these programs underperform because they push vendor material […]

Read Article
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Frequenty Asked Questions
on Forecastable Use Cases

Forecastable’s Managed Services can be utilized to facilitate improved collaboration and execution amongst Account Teams, Partner Teams and Marketers through a number of Use Cases. Please find answers to frequently asked questions about our Use Cases below.
Any Business-to-Business Company that needs to improve collaboration and execution with external or internal teammates.
Forecastable provides a Managed Services offering where Consultants known as Advisors use our SaaS technology either for or with your team members to drive better execution in Accounts and Opportunities across Teams. The Platform has an Open API to integrate with your CRM as well as other third parties such as Crossbeam or Reveal for their Account overlap data.
A Forecastable Advisor is a Fractional Management Level Consultant sourced by Forecastable on a Project. They host and lead recurring meetings to facilitate collaboration & execution. They deliver objective and invaluable coaching, guidance and oversight. Sales Admin level resources known as Alignment Specialists work full time to schedule meetings, update information and provide reports.
Users of Forecastable can be either Forecastable’s Advisors and/or your Reps, Partner Managers, CSMs and other related Team members

#1: Sales Reps Co-Selling alongside one or more Partners

#2: Sales Specialist Teams Co-Selling

#3: Partner Recruitment / Expansion Coordination 

#4: Global Account Team Coordination

#5: Enabling Start Up Sales Reps to perform Up Market Selling

#6: Partner Revenue Scale Up for Startups

#7: Market Development Funds Partner Activity Facilitation & Monitoring

Increased earnings from closing more Accounts/Sales. Increased collaboration contributes to more Wins. Project Admin Resource frees up time obtaining Updates / Status Reporting. Ability to share relevant information across CRM Systems. Receive Coaching from an objective 3rd Party Advisor. Better Account/Opportunity/Customer Org visibility across Teams. Increase Skill Level by using Enterprise Selling Workspaces / Coaching. Improved Visibility of Account Overlap. Improved Visibility of Contact Overlap and obtaining warmer Introductions.
Users of Forecastable can be either Forecastable’s Advisors and/or your Reps, Partner Managers, CSMs and other related Team members.

End Your

Co-Selling Struggles

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Growth

Whether starting with a single sales team or a single partner, any co-sell motion can be live within 30 days.