- Partner sales plays, built and run for you
Partner Pipeline
Proven and Predictable
Our customers pay for outcomes, not activity. We build and run the plays that turn your partner ecosystem into pipeline you can attribute with precision.
Plays fully deployed in less than 30 days.
From executive priorities to closed revenue
A sample of the ecosystems we operate within
Most partner programs promise growth. Few produce pipeline
You have partners, overlap data, and good intentions, but still lack a number your revenue team can forecast. The activity is real. The attribution is not. The problem was never intent. Nobody owned the execution, and nobody could prove what it produced.
What customers say
Real feedback from teams that needed partner pipeline they could forecast.
“Forecastable turned our partner meetings into a real pipeline motion. We went from scattered introductions to a deployed play with attributable opportunities in under a month. The discipline they bring to execution is what made the difference.”
VP of Partnerships
Nexa Systems
“We had overlap data and good partner relationships, but we could never prove revenue impact. Forecastable built the play, managed the field deployment, and showed us exactly what partner pipeline produced. It changed how we invest in partnerships.”
Chief Revenue Officer
Alto Cloud
“The playbook workshop alone was worth the engagement. It forced alignment between sales, marketing, and partner success that we had been missing. Within weeks we had a sales-ready play running with partners we already knew.”
Senior Director of Channel
Veridian Software
“Forecastable operates like an extension of our revenue team. They do not just hand over a strategy deck and disappear. They stay in the field with us until the play is producing pipeline we can forecast.”
Head of Business Development
Kinetic Data
Two ways to produce through partners
Choose the model that matches what your organization needs today. Move between the two as your partner motion grows.
Produce My Pipeline
For teams that want partner pipeline. We identify the priority, select the right partners, build the sales-ready play, manage deployment, and attribute what it produces.
Pay Upfront
Pay a fixed fee upfront for the lowest total price.
Pay Per Qualified Opportunity
Use outcome-based pricing tied to each qualified opportunity the play produces.
Pay For Booked Revenue
Use outcome-based pricing tied to the booked revenue produced by the play.
Forecastable engagements are often funded through market development funds. Customers can also split the investment with participating partners, reducing the direct cost to each organization.
- Built around the customer's highest-priority outcomes
- Designed with the partners most likely to improve success
- Deployed through the customer's stack or Forecastable's stack
- Attributed from playbook through closed-won revenue
Accelerate My Partner Program
For partnership teams that need to produce across every aspect of the organization, not only partner sales plays. Forecastable instills the operating discipline needed to coordinate strategy, partner success, account planning, marketing, field execution, communications, measurement, and partner sales plays.
Partner Recruiting
Recruit and Activate ideal partners with precision.
Partner Success Plans
A joint plan per partner: goals, owners, milestones.
Account planning on ecosystem overlap
Map target accounts against partner overlap in Crossbeam to find where a partner already has the door open.
Field/rep enablement comms
Arm both sides’ reps with the ready-to-send play: value story, offer, sequence.
Partner & MDF marketing coordination
Co-marketing coordinated and funded through MDF.
Partner meeting booking
Actually generating and booking the partner meetings.
Program measurement & QBRs
The number the CRO can forecast, reviewed on cadence.
Partner tiering & prioritization
Rank the partner base by overlap and revenue potential so effort goes where pipeline actually is.
Goal & milestone tracking
Joint goals with owners and dates, tracked to completion.
Always-on partner comms
The recurring 1:1 partner-manager-to-partner communications, not blasts.
Partner & MDF marketing coordination
Co-marketing coordinated and funded through MDF.
Co-sell playbook build & deployment
Up to 3 playbooks built and put in the field.
Deal-level pipeline attribution
Deployment → activity → lead → opportunity → closed-won.
Best for partnership teams that could use some improvement in orchestration across the board.
What customers say
Real feedback from teams that needed partner pipeline they could forecast.
“We came to Alex and the Forecastable team as we were struggling to operationalize and enable partners on a true co-sell motion using Crossbeam, and while still in the early innings, by working with the Forecastable team, we’ve developed a great framework and playbook, content and education to enable our partners, and the foundation for reps and partners to effectively co-sell. We’re just starting to scratch the surface in developing pipeline (first deal on the books!) and look forward to seeing the fruits of our labor come to life in this next execution phase“
Lead Marketing Manager, Partner Enablement
HubSpot
“Utilizing Forecastable has resulted in over a 50% increase in targeted-partner meetings and contributed a 35% increase in partner-sourced pipeline. We view Forecastable’s services and technology as a critical enabler of our continued revenue growth and expansion of our partner program.“
CEO
QuotaPath
“This has almost completely eliminated the seasonality we used to have as an agency. We’ve added 15 net-new bank and credit union logos to our roster including a Fortune 500 insurance company, a $12B bank, and have tiered up to Diamond status with HubSpot as a result.“
CEO
Greenhouse Agency
“Forecastable brought a rare combination of sales expertise, strategic insight, and impressive technology to partner program. Their team knows how to sell, how to manage a sales process, and how to deliver results. Highly recommended.“
President & Founder
eMagazines
Three ways to produce through partners.
Choose the model that matches what your organization needs today. Move between them as your partner motion grows.
Start My Partner Program
For companies building their first partner program. You get the system, the plan, and the guidance to launch, run by your own team with a certified advisor guiding you at key moments. No partnerships hire required.
$5,000 to get moving, then $1,500/month
Covers your $500 activation and your first 3 months. Month-to-month after that, or $15,000/year with two months free.
- The system, the plan, and the playbooks to launch
- 10 partners under management included
- Your team runs it, with a certified advisor guiding you
- A working partner program in 90 days
Accelerate My Partner Program
For partnership teams that need to produce across every aspect of the organization, not only partner sales plays. Forecastable instills the operating discipline to coordinate strategy, partner success, marketing, field execution, and measurement.
Best for teams that need orchestration across the board
Twelve coordinated workstreams, from partner recruiting through deal-level attribution.
- Partner recruiting, tiering, and success plans
- Account planning, comms, and MDF marketing coordination
- Meeting booking plus up to 3 co-sell playbooks deployed
- Program measurement, QBRs, and pipeline attribution
Produce My Pipeline
For teams that want partner pipeline. We identify the priority, select the right partners, build the sales-ready play, manage deployment, and attribute what it produces.
Pay upfront, per qualified opportunity, or for booked revenue
Often funded through MDF, and the investment can be split with participating partners.
- Built around your highest-priority outcomes
- Designed with the partners most likely to improve success
- Deployed through your stack or Forecastable's stack
- Attributed from playbook through closed-won revenue
- Staffing & Recruiting
We hire and ramp the people who make partner plays work
Forecastable partners with TalentFueled, our sister company, to handle staffing and recruiting for the Partnerships Org. We hire sales-minded talent and ramp them alongside the hiring manager to get them on the fastest path to production.
- Recruiting for partner managers, BDRs, and partner sales roles
- Focused on time to first pipeline, not just time to hire
- Structured ramp alongside the hiring manager
- Embedded in the same play discipline we deploy for customers
From business priority to field deployment in less than 30 days, producing in quarter pipeline
Forecastable turns one focused partner playbook workshop into a sales-ready play that can be deployed to the field within two to four weeks.
Define where you want to win
We begin by learning the company’s priorities. Is the goal net-new customer acquisition, account expansion, retention, cross-sell, or another measurable outcome?
Identify the right partners
We identify the partner or group of partners best suited to join the motion. The goal is not simply to find account overlap. It is to combine the relationships, capabilities, credibility, and access that give the play its strongest chance of succeeding.
Run the partner playbook workshop
Forecastable brings the right stakeholders into one focused working session. Together, we define the audience, triggers, pains, personas, partner roles, value story, offer, execution requirements, and attribution criteria.
Build and deploy the sales-ready play
Within a few business days of the workshop, Forecastable turns the output into a sales-ready partner play. The completed play includes the target audience, triggers, persona-specific pains, value story, offer, messaging, field instructions, deployment plan, and attribution plan.
In-Quarter Pipeline
A play does not produce pipeline sitting in a document
Forecastable manages the deployment of the play into the field. We coordinate the people, messaging, actions, and systems required to move it from workshop output into active execution.
- Stakeholder coordination
- Field-ready messaging
- Partner enablement
- Seller enablement
- Campaign and outreach execution
- Progress monitoring
- Attribution through the customer's stack or Forecastable's stack
PRMs log activity. Data tools show overlap. We produce pipeline
PRM
Records what already happened.
Overlap Data
Shows where partners and accounts overlap.
Identifies where to win, selects the right partners, builds the partner sales play, manages deployment, and attributes the pipeline it produces.
Pay upfront, per qualified opportunity, or for booked revenue
Paying upfront provides the lowest price. Outcome-based options tie Forecastable’s compensation to qualified opportunities or booked revenue. MDF funding can also allow customers and partners to share the investment.
Upfront
Qualified Opportunity
Booked Revenue
Not everyone qualifies.
We underwrite every engagement to determine whether a play can actually produce pipeline. If we believe it will, we put skin in the game with outcome-based pricing. If we cannot see a clear path to production, we will say so up front.
Final pricing depends on the play, participating partners, deployment requirements, attribution readiness, and the level of risk Forecastable assumes.
Frequently Asked Questions
What does outcome-based pricing mean?
Forecastable’s compensation is tied to specific results, such as qualified opportunities or closed-won revenue produced by the play, rather than to activity or time.
Why is upfront pricing less expensive?
Paying a fixed fee upfront removes the risk Forecastable would otherwise carry across the deployment window, so the total price is the lowest of the three options.
Can MDF fund the engagement?
Yes. Forecastable engagements are often funded in whole or in part through partner market development funds.
Can our partners share the cost?
Yes. Customers frequently split the investment with participating partners, reducing the direct cost to each organization.
How quickly can a partner sales play be deployed?
Deployment typically happens within two to four weeks after the playbook workshop, and can move as fast as two weeks when stakeholders are aligned.
Can a play produce pipeline in the current quarter?
Yes. The speed from workshop to managed field deployment gives the play time to produce measurable pipeline inside the current quarter.
How do you attribute pipeline to a play?
Attribution is defined during the workshop and applied through the customer’s stack or Forecastable’s stack, tracing activity from playbook through lead, opportunity, and closed-won revenue.
What if we already have Crossbeam?
Overlap data is a useful input. Forecastable builds and runs the plays that turn that overlap into attributable pipeline.
Do our partners have to change tools?
No. Forecastable coordinates the messaging, actions, and systems the play requires, without forcing partners onto a new platform.
Is Forecastable a PRM?
No. A PRM records activity that already happened. Forecastable builds, deploys, manages, and attributes the partner sales plays that produce pipeline.
Turn your next partner workshop into in-quarter pipeline
Book a working session to identify where you want to win, which partners can improve your chances, and what it will take to deploy the play in less than 30 days.
- Workshop to managed field deployment in less than 30 days