Forecastable
CrossbeamSolutions Partner of the Year

Partner-sourced pipeline, as a service

We make partner programs produce.

Build a partner program, get more out of the one you have, or let us run partner GTM motions for you, producing partner-sourced pipeline you can forecast. Often funded by your partners’ MDF, so it could cost you $0.

Get Your Program Fit Analysis
The Forecastable story, a two-minute video

Where are you starting?Pick the one that sounds like you.

We're building or reorganizing our partner programOur partner program runs but should be producing moreWe need partner-sourced pipeline nowWe're a platform with a large partner ecosystemWe just acquired a company or got acquired ourselvesWe need to hire partner talent

A sample of the ecosystems we've built GTM motions in

Our programs

Find the one that fits your situation.

You lead a partner program

Build it, run it with you, or run it for you.

You're a platform with a large partner ecosystem

Your partners say they'll go to market with you. We make sure they do.

  1. You own the menu.We turn your proven plays into GTM motions partners can buy.
  2. Partners raise their hands and fund.We can run the campaign that signs up early participants for you. They fund it with MDF, their own budget, or co-invested with you.
  3. We run it in the partner's name.Email, LinkedIn, calls and events. The meeting goes to the partner's rep.
  4. The deal registers with you.It counts as partner-sourced, and both sides see it every week.
See the platform program

Customer testimonials

50% more targeted partner meetings. 35% more partner-sourced pipeline.

"Utilizing Forecastable has resulted in over a 50% increase in targeted-partner meetings and contributed a 35% increase in partner-sourced pipeline. We view Forecastable's services and technology as a critical enabler of our continued revenue growth and expansion of our partner program."
QuotaPathAJ Bruno, CEO

15 net-new logos and HubSpot Diamond tier.

"This has almost completely eliminated the seasonality we used to have as an agency. We've added 15 net-new bank and credit union logos to our roster including a Fortune 500 insurance company, a $12B bank, and have tiered up to Diamond status with HubSpot as a result."
Greenhouse AgencyCaleb Edwards, CEO

A true co-sell motion on Crossbeam, built with our partners.

"We came to Alex and the Forecastable team as we were struggling to operationalize and enable partners on a true co-sell motion using Crossbeam. By working with the Forecastable team, we've developed a great framework and playbooks, content and education to enable our partners, and the foundation for reps and partners to effectively co-sell."
HubSpotChristi Williams, Lead Marketing Manager, Partner Enablement

Sales expertise, strategy and technology in one team.

"Forecastable brought a rare combination of sales expertise, strategic insight, and impressive technology to our partner program. Their team knows how to sell, how to manage a sales process, and how to deliver results. Highly recommended."
eMagazinesAndrew Degenholtz, President and Founder
See which program fits, and what your partners could fund.30 minutes with a senior partnerships leader, not an SDR.
Get Your Program Fit Analysis

Most partner programs run on hope.

Enable and hope

You build the plays and enable partners. Then you hope the campaigns go out. You can't see what ran.

Leave it to partners

Partners build their own campaigns with your collateral. You hope they turn it into pipeline.

Map and hope

You map accounts together and agree on next steps. Nobody on either side owns them.

Either way, nobody can say who acted, what it produced or what the MDF bought. Your partners won't run your plays. We will.

Your PRM logs deals. This makes them happen.

Every partner plan, stakeholder, call, event and campaign on one record, worked by our team in the background. Log in once, connect your AI, then ask Claude, ChatGPT or Copilot for any insight you want.

See more features →
Partner success plan with milestones, owners and due dates

Co-sell automation is table stakes. Intro routing, nudges and co-sell workflows are included in every program, on your Crossbeam data. Our team does what automation can't, all the way to an SQO.

See how it compares →

Real people run the motions. AI audits and reports on every one.

Our campaign operations team does the work. Eva and Alex track every commitment, nudge both sides and report on all of it, with a person approving anything that goes out.

E

Eva AI agent

Your AI partner manager assistant. Keeps both sides accountable, follows up with partners and spots new overlaps that fit a motion.

A

Alex AI agent

Your AI Chief Partnerships Officer. Diagnoses partners, coaches partner managers and briefs your executives.

Bring your own agent or use ours. Either way, our technology gives it the skills and the intelligence to do everything you need done, and the skills it learns about your business stay in your profile. Use ours and you pay for what you use. Why one AI team beats one per partner manager

Built with your security in mind

SOC 2 Type II compliant, with the controls your security team expects. See how we protect your data, or get our report and policies from our Trust Center.

  • Partners see only what you shareInvite a partner as a collaborator, and they see only the motion, campaign or event you share.
  • A person approves what goes outNothing is sent on your behalf unchecked.
  • Your AI or oursRun our agents in your own AI account so your data stays in your environment.
  • Encrypted in transit and at restWith MFA, quarterly access reviews and penetration testing.

Questions we hear

Are we locked into a long-term contract?

Not for GTM motions. Each one is contracted and funded a quarter at a time, and you can stop at any point. Accelerate is different. After the four-month pilot, we offer agreements of up to one year, because we're augmenting your team and orchestrating production alongside it, and that support typically runs longer term.

Who actually does the outreach?

Our team. Campaign specialists run the email and LinkedIn as your partner, and named SDRs can call under the partner's name. Replies reach the partner within minutes, and the partner registers the deal.

Why not hand the plays to our partners, or have our own SDRs run them?

Partners rarely act on plays they're handed. And when your own SDRs source the lead, most programs don't count it as partner-sourced. We do the work so the partner gets the credit.

Do we need a PRM or other partner tools?

The only partner tool we strongly recommend is Crossbeam. It's table stakes for the account data behind every motion. Beyond that, you don't need anything else. We run on your CRM and the AI tools you already own, and no PRM is required.

Can you run the plays we already have?

Yes. If your product marketing team has built sales plays, we adapt them for each partner instead of starting over.

How fast can we start?

A Program Fit Analysis within a week. A working playbook in about two weeks, and the motion goes live in two to three weeks, depending on calendars. Then two full months running it in market. We'd rather run a few at once than bet everything on one.

What do you need from us?

The focus, the right subject matter experts for one workshop of 60 to 90 minutes, and approval on the messaging. We handle the rest.

How do we see what's happening?

A weekly scorecard, activity and SQOs synced to your CRM, and live access through our MCP in Claude, ChatGPT or Microsoft 365 Copilot.

Who pays for it?

Your budget, your partner's MDF, a split, or the partner funds it outright. MDF means Market Development Funds. It's usually owned outside the partner team and judged on cost per SQO. We help you build the case to unlock it.

Do you guarantee results?

No one can guarantee results. Too many variables decide whether a program works. We put every GTM motion under heavy scrutiny so we don't take things to market that are likely to fail. But even flawless outreach can't save a value story the market doesn't buy. That's why we never test with one play. We start with five, so there are more irons in the fire. We learn what works in your market and double down on it in the next phase. If you want us to have skin in the game, at-risk pricing is open to negotiation: pay per SQO at 2x our upfront price, or pay on closed-won revenue at 3x. It takes bulletproof attribution and access to your CRM, so we can watch every deal from lead to closed-won or lost.

Learn from the field.

Articles on partner-sourced pipeline, co-selling, partner data and MDF, written from what we see running GTM motions with partners.

Co-SellingHow Your Partners Can Fund Your Partner Program (It Could Cost You $0)MDF, direct co-investment and a cost split across every partner that benefits.Co-SellingRunning GTM Motions as Your Partner: Controlled Surround SoundA target account hears your story from you and the partners it trusts, in a planned order.AI in PartnershipsCo-Sell Automation Is Table StakesWhy overlap alerts alone underuse your partner data, and what to do instead.

See all resources →