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Forecastable

It’s All About The Team

The Forecastable business has evolved over the better part of a decade into a fully-managed services organization, backed by world-class talent and investors.

The Power Behind the Platform: Meet Our Leadership Team

We believe collaboration is key. That’s why our platform is built and guided by a team with a proven track record of success in co-selling. Get to know the minds behind the movement.

Alex Buckles

Product, Partnerships, and Value Engineering (Co-founder)

Jenelle Friday

Customer Success

Paul Johnson

Chief Technology Officer
(Co-founder)

Adrian Miele

Director of Advisory Services

Mollie Bodensteiner

Revops Advisory

How We Differ

Certificate — It’s All AboutThe Team
Partner — It’s All AboutThe Team

The First Partner Co-Selling Methodology + Certification Ever Created

  • Officially Distributed via Partnernomics & University of Central Missouri
  • Co-Sell Certified Sales Leader Certification Offered via Communities like Pavilion
For more information on our available certifications, by role, please email certifications@forecastable.com
Market — It’s All AboutThe Team

100+ Global Go-To-Market Consultants Ready to Serve

Certifications achieved through Forecastable’s Referral Partner Program or Certified Co-Sell Advisory program.
Please email advisory@forecastable.com to learn more.
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Managed Img — It’s All AboutThe Team
Softwere — It’s All AboutThe Team

Managed Software & Services Provider (MSSP)

Whether leveraging Forecastable’s fully or partially-managed co-sell program offerings, all technology and service providers required to stand up, execute, and scale your co-sell program can be purchased on a single contract.
Team — It’s All AboutThe Team

Unique Up-Market & Down-Market Expertise & Offerings

  • Forecastable’s CEO was a 6x CRO. He served companies ranging from venture-backed startups to $500M+ ARR organizations with oversight over global revenue functions, including partnerships involving complex & worldwide distributors and resellers.
  • Forecastable’s founder has nearly two decades of enterprise sales expertise, particularly in SaaS. also grown two professional services organizations, deploying co-selling strategies in both scenarios, with both leading to eventual exits. His life’s passion is serving those on the autism spectrum through his organization, Pathways for Autism.
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Sevice — It’s All AboutThe Team

Flexible Enterprise & Startup Financing

  • Enterprise: Whether you want to finance your partner program to spread out risk, normalize partner spend, or to add more MDF fuel to your partner machine, we’ve got options for you. Your CFO will love you for it!
  • Startups: Let us become your partnerships department. Forecastable has all of the strategies, tactics, and technologies you need to operate a fully-functioning partner program, including partner managers, partner operations personnel, and ops-level sales assistants.
Check — It’s All AboutThe Team

Co-Marketing &
Co-Selling Expertise

While Forecastable is the market leader in co-selling, it has partnered with a network of other organizations for best-in-class partner marketing services.
Whether you need to tell better-together value stories at scale, simple partner webinars, or complex partner ABM campaigns deployed, it can all be done on a single Forecastable agreement.
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Our Founder’s Latest Insights

Blogs on Sales Reps & Sales Development

Forecastable's Education Center

The best advice on building partner programs that produce forecastable revenue.

Latest Post

Latest Post

A vendor partner manager and a referral partner reviewing a short target account list and a referral fee agreement over coffee, deep navy and warm amber palette

Referral Partner: What It Is and How to Work With One

Short answer Short answer: A referral partner is a company or individual who introduces you to prospects in their network in exchange for a fee, without taking part in the sale or the transaction. It matters because a referral partner opens warm doors that cold outreach cannot, but the model only produces when the referral […]

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Editor's Picks

Through-Channel Marketing: What It Is and How It Works

Short answer Short answer: Through channel marketing is demand generation a vendor runs through its partners, supplying campaigns, content, and funds so partners market to their own customers under their own brand. It matters because partners own trusted relationships a vendor cannot reach directly, but most of these programs underperform because they push vendor material […]

Partnership Marketing: What It Is and How to Run It

Short answer Short answer: Partnership marketing is joint marketing between two companies that combine audiences, content, and channels to generate demand for a shared value proposition. It matters because a co-branded campaign borrows the trust and reach of both brands at once, which is why a partner webinar or joint guide usually outperforms the same […]

B2B Partner Marketing Strategy: To, Through, With

What a B2B partner marketing strategy is Short answer: A B2B partner marketing strategy is the plan for how you market to partners, through partners, and with partners, so partner relationships turn into pipeline rather than logos on a slide. It works when each of those three audiences has its own goal and the whole […]

A founder and an outsourced partnerships lead reviewing a partner-as-a-service engagement on a wall monitor showing a managed partner program with milestones and handback points, a printed scope of work on the table, deep navy and warm amber palette

Partner-as-a-Service: What It Is and When to Use It

What is partner-as-a-service? Short answer: Partner-as-a-service is a model in which a company hires an external team to run some or all of its partnership operations, recruiting, onboarding, enabling, and managing partners, rather than building that capability entirely in house. It lets a company stand up or scale a partner motion without first hiring and […]

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A partner sales exec walking a CRO through a partner-sourced pipeline forecast on a wall monitor while two account executives look on, printed account list on the table, deep navy and warm amber palette

Partner Sales Exec: What the Role Actually Owns

What is a partner sales exec? Short answer: A partner sales exec is a quota-carrying seller whose pipeline comes through partners rather than direct outbound, responsible for sourcing, co-selling, and closing revenue that a partner relationship makes possible. They live between the partner team and the sales floor, which is exactly why the role is […]

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A partnerships consultancy advisor walking a founder and a head of partnerships through a partner program build plan on a whiteboard, printed program roadmap on the table, deep navy and warm amber palette

Partnerships Consultancy: When to Hire One

What is a partnerships consultancy? Short answer: A partnerships consultancy is an outside firm that designs, builds, or fixes a company’s partner program, bringing the operating expertise a team does not have in-house yet. They work across recruitment, enablement, co-sell, and measurement, which means the good ones leave behind a working motion rather than a […]

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A fractional partner operations specialist screen-sharing a partner pipeline hygiene report with an in-house partnerships lead at a desk, a printed partner ops scope-of-work between them, deep navy and warm amber palette

Partner Ops as a Service: When to Outsource It

What is partner ops as a service? Short answer: Partner ops as a service is an arrangement where an external team runs the operational backbone of a partner program, the data hygiene, deal-registration administration, reporting, and process design, so the in-house partnerships team can spend its time on relationships and revenue. It is the operational […]

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A partner program design consultant facilitating a working session with a client partnerships team on a wall monitor showing a program blueprint and milestone plan, a printed engagement scope on the table, deep navy and warm amber palette

Partner Program Design Consulting: What to Expect

What is partner program design consulting? Short answer: Partner program design consulting is outside expertise hired to architect or rebuild a partner program, covering partner types, tiers, incentives, enablement, and metrics. It compresses the learning curve a team would otherwise pay for in wasted quarters, and it brings patterns from many programs to a company […]

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A partner manager at a desk running a co-sell deal review with a partner-side seller over video, a printed account list and a weekly cadence checklist visible beside the laptop, deep navy and warm amber palette

Partner Manager Day-to-Day: The Real Job

What does a partner manager do day-to-day? Short answer: A partner manager’s day is built around advancing partner-sourced and partner-influenced deals, running a touch cadence across a tiered book of partners, and unblocking the co-sell motions already in flight. It is a sales-adjacent operating job, not a relationship-management job, and the calendar of a good […]

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A CRO and a head of partnerships at a small conference table reviewing a printed scoping memo for an outsourced partnerships engagement with named partner targets and a forecast scorecard alongside a laptop showing a partner pipeline dashboard, deep navy and warm amber palette

Outsourced Partnerships: When It Works, When It Fails

What are outsourced partnerships? Short answer: Outsourced partnerships is the engagement model where a B2B company hires a fractional partnerships leader, a partner-sourced GTM agency, or a partner-as-a-service vendor to run all or part of the partnerships motion instead of (or alongside) building an in-house team. It exists because partnerships is a slow-to-build function with […]

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A head of partnerships and a CRO sitting at a desk reviewing a printed partner manager scorecard alongside a candidate's deal review notes and a quarterly pipeline forecast, deep navy and warm amber palette

How to Hire a Partner Manager in 2026

What does it take to hire the right partner manager? Short answer: How to hire a partner manager is to write the scorecard against the partner motion you actually run, screen for sales DNA over relationship enthusiasm, run a deal-review interview where the candidate walks a real co-sell account, and make the first ninety days […]

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A fractional VP of partnerships and a founder CEO sitting across a small desk reviewing a printed ninety-day partnerships plan with a tiering chart visible on a laptop between them, deep navy and warm amber palette

Fractional VP Partnerships: When to Hire One in 2026

What is a fractional VP of partnerships? Short answer: Fractional VP partnerships is a senior leader engaged part-time to install the operating model, run the first two quarters of cadence, and either hand the function to a full-time hire or stay on for ongoing oversight. The role exists because most companies need senior judgment well […]

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Head of partnerships interviewing a candidate at a calm modern conference table, deep navy and amber palette, right third clean for headline overlay

Partner Manager Job Description: What to Include

What is a partner manager job description? Short answer: a partner manager job description is the hiring document that defines the role’s scope, owned outcomes, and operating cadence, written specifically enough to filter candidates accurately and pay the role correctly. In 2026, the JDs that produce strong hires are concrete (name the partner relationship and […]

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Two professionals sit at a conference table reviewing a dashboard with charts labeled 'Joint Account Plan' and 'Pipeline Dashboard' in a modern office setting.

Partner Management: What It Is and How to Do It Well

Short answer Short answer: Partner management is the ongoing discipline of taking signed partners and turning them into partners that actually produce revenue, through selection, onboarding, a real operating cadence, and measurement. It matters because most programs are good at signing partners and bad at activating them, and the gap between the two is exactly […]

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Frequenty Asked Questions
on Forecastable Use Cases

Forecastable’s Managed Services can be utilized to facilitate improved collaboration and execution amongst Account Teams, Partner Teams and Marketers through a number of Use Cases. Please find answers to frequently asked questions about our Use Cases below.
Any Business-to-Business Company that needs to improve collaboration and execution with external or internal teammates.
Forecastable provides a Managed Services offering where Consultants known as Advisors use our SaaS technology either for or with your team members to drive better execution in Accounts and Opportunities across Teams. The Platform has an Open API to integrate with your CRM as well as other third parties such as Crossbeam or Reveal for their Account overlap data.
A Forecastable Advisor is a Fractional Management Level Consultant sourced by Forecastable on a Project. They host and lead recurring meetings to facilitate collaboration & execution. They deliver objective and invaluable coaching, guidance and oversight. Sales Admin level resources known as Alignment Specialists work full time to schedule meetings, update information and provide reports.
Users of Forecastable can be either Forecastable’s Advisors and/or your Reps, Partner Managers, CSMs and other related Team members

#1: Sales Reps Co-Selling alongside one or more Partners

#2: Sales Specialist Teams Co-Selling

#3: Partner Recruitment / Expansion Coordination 

#4: Global Account Team Coordination

#5: Enabling Start Up Sales Reps to perform Up Market Selling

#6: Partner Revenue Scale Up for Startups

#7: Market Development Funds Partner Activity Facilitation & Monitoring

Increased earnings from closing more Accounts/Sales. Increased collaboration contributes to more Wins. Project Admin Resource frees up time obtaining Updates / Status Reporting. Ability to share relevant information across CRM Systems. Receive Coaching from an objective 3rd Party Advisor. Better Account/Opportunity/Customer Org visibility across Teams. Increase Skill Level by using Enterprise Selling Workspaces / Coaching. Improved Visibility of Account Overlap. Improved Visibility of Contact Overlap and obtaining warmer Introductions.
Users of Forecastable can be either Forecastable’s Advisors and/or your Reps, Partner Managers, CSMs and other related Team members.

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Growth

Whether starting with a single sales team or a single partner, any co-sell motion can be live within 30 days.