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Your Crossbeam data, put to work.
Crossbeam shows you where you overlap with partners. We turn those overlaps into GTM motions, run them with your partners and count the SQOs in your CRM.
Solutions Partner of the YearNamed by CrossbeamKeep mapping. We make sure something happens next.
Most teams find the overlaps. Then the next steps from the call sit there, because nobody on either side owns them.
Campaign operations across every partner
Surround sound on every target account. You, your tech partners and your services partners each send the right message at the right stage, coordinated so no one is overcommunicated.
- Email, LinkedIn, Slack and calls across many partners at once
- Run as you, as the partner, or both
- Meetings, pipeline and revenue counted in your CRM
Accountability on both sides
Every next step from an account-mapping session gets an owner, and our AI agents chase it until it's done.
- Commitments tracked for your team and the partner's
- Both sides see what got done, every week
- New overlaps matched to a motion as they appear
You hand us the list. Nothing new gets shared, so there's no new legal review.
Account mapping, run for you by a real person.
Your partner managers and AEs never have time to work every overlap, so our account-mapping service does it for you, always on. A real person on our team, not just AI, matches your target accounts against Crossbeam, finds which partners have them as customers and works directly with people at those partners to open doors.
What you get
- Your named target accounts matched against Crossbeam, continuously
- Outreach to the right people at each partner, by a real person
- Every introduction and next step tracked, with SQOs counted in your CRM
Partners can share the cost
Add "give" motions, where we send partners leads. When the opportunities justify it, partners can help cover the service.
- $7,500 a month part time (20 hours a week), or $12,000 a month full time, on its own or with GTM motions
- Requires Crossbeam with account limits that cover your list
Every overlap, next to every partner conversation.
New Crossbeam overlaps land in the same feed as the meetings, email and Slack threads with that partner, so nothing gets read and forgotten.
Surround sound isn't possible without Crossbeam.
Running campaign operations across dozens of partners means knowing, account by account, which partner has the relationship and what each one can share. That's Crossbeam's data. Its MCP lets our agents work that data in real time, not one overlap alert at a time.
One of many motions: a competitive rip-and-replace, with a services partner lane on LinkedIn, a renewal-timed email track and a partner lane on Slack.
Agents talking to agents
Agents talking to agents is Bob Moore's vision for the next era of partnering. Crossbeam's co-founder sees your agents working with your partners' agents, each one sharing only what it's allowed to share.
We believe in that vision, and it's already how we operate. With Crossbeam's MCP and ours, your AI tools, our agents and your partner data run in one loop.
Built on the data, not around it
Every target list, every lane and every handoff starts with who has the relationship. Crossbeam is how we know.
- Partner overlap and shared contacts in real time
- Partners see only what you share
- Nothing new to set up for legal
More data, without breaking your sharing rules.
Some of your data can't be shared with partners, by policy or by legal. As a third party, we work with each side's data separately and build the account list without anyone seeing what legal has ruled off-limits. You get better accounts because we use more data, and no sharing policy is broken.
- Built for enterprises and platformsEspecially those with large data sets they can't share.
- We orchestrate between you and your partnersEach side shares only what it's allowed to.
- Better target listsBecause they're built on more of your data, not less.
A true co-sell motion on Crossbeam, built with our partners.
"We came to Alex and the Forecastable team as we were struggling to operationalize and enable partners on a true co-sell motion using Crossbeam. By working with the Forecastable team, we've developed a great framework and playbooks, content and education to enable our partners, and the foundation for reps and partners to effectively co-sell."
Find out what your overlaps are worth.
In a 30-minute Program-Fit Analysis we look at your partners, your Crossbeam data and your goals, then tell you which program fits and which motion would run first.
- A feel for which programs fit
- What needs to be workshopped, and who should be involved, before it goes live
- Whether your partners could fund it, and which ones
With a senior partnerships leader, not an SDR. If nothing fits, we'll tell you.
Solutions Partner of the Year