Partner Events: B2B Event Marketing That Puts Target Accounts in the Room
Partner events run soup to nuts: invite lists from partner data, registration, venue and follow-up, measured by target accounts in the room.
Forecastable Blog
Forecastable's Education Center -- The best advice on building partner programs that produce forecastable revenue.
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All Account Mapping (29) AI in Partnerships (12) B2B Sales Foundations (81) Channel & Reseller Sales (7) Co-Selling (104) Deal Registration (5) Ecosystem-Led Growth & Nearbound (28) Partner Attribution & Reporting (30) Partner Enablement & Onboarding (33) Partner Marketing (55) Partner Programs (57) Partner Tech & PRM (70) Partnerships Forecasting (34) Partnerships Roles & Hiring (96) Partnerships Strategy & Leadership (115)Latest Post
Alex Buckles
Your PRM Logs Deals. Who Makes Them Happen?
A PRM records partner activity, from deal registrations to MDF claims. It doesn’t create pipeline. Here is what PRMs do well, why partners don’t live in portals, and how to produce partner pipeline with or without a PRM.
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Editor's Picks
GTM Credits: Turn Leftover MDF Into GTM Motions You Run Next Quarter
Prepaid, $1 for $1 and good for 12 months: GTM credits turn leftover MDF into GTM motions you run when you’re ready.
B2B Demand Generation Agency: Pipeline Through Your Partners
Demand generation run through the partners your buyers already trust, often partner-funded and measured in SQOs and cost per SQO.
Channel Revenue Management: The Operating Playbook
Short answer Short answer: Channel revenue management is the discipline of running partner and channel revenue as a governed, forecastable line of the business, covering deal registration, attribution, incentives, forecasting, and reporting. It matters because partner revenue is now too large to run on goodwill and spreadsheets, and finance treats it like any other number […]
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Channel Partner Training Platform: How to Choose
What a channel partner training platform is Short answer: A channel partner training platform is the software you use to onboard, train, and certify partners so they can represent and sell your product correctly. It matters because an untrained partner is worse than no partner, since they pitch you wrong in front of customers you […]
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Partner Portal: What It Is and When to Buy One
What a partner portal is Short answer: A partner portal is the software your partners log into to register deals, find enablement content, and see the pipeline they share with you. It matters because a portal is the front door to your program, and a front door no partner walks through is an expense with […]
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Partner Ecosystem Platform: What It Is, How to Pick
What a partner ecosystem platform is Short answer: A partner ecosystem platform is the software you use to run partnerships, spanning partner administration, ecosystem data, marketplace selling, and the execution that ties it to revenue. It is rarely one product; it is a stack of layers, and most confusion in the buying process comes from […]
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Channel Partner Portal: What It Is and What It Needs
A channel partner portal is where partners register deals and reach enablement. Here is what a portal actually needs and the test that decides if it works.
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Partner Deal Registration: How to Do It Right
Partner deal registration protects the partner who sources a deal and prevents channel conflict. Here is how to design it so partners actually use it.
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Partner Portal Best Practices for 2026
Short answer Short answer: Partner portal best practices come down to one principle: build the portal for the partner’s next deal, not for your org chart. It should make three things effortless, registering a deal, finding the one asset that helps this week, and seeing what the partner earns, and it should hide everything else, […]
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PRM System: What It Is and How to Choose One
What a PRM system is Short answer: A PRM system is partner relationship management software that administers your partner program, giving you a partner portal, deal registration, enablement content, and reporting in one place. It handles the administration of partnerships well, and it does not, on its own, produce partner-sourced revenue. I want to be […]
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Best Partner Training LMS: How to Choose in 2026
What the best partner training LMS actually delivers Short answer: The best partner training LMS is the one whose graduates sell more, not the one with the most courses or the highest completion rates. It delivers external-facing training, certification, and content management that a partner can use without your team in the room, and it […]
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PRM Portal: What It Is and How to Choose One
What a PRM portal actually is Short answer: A PRM portal is the partner-facing hub of a partner relationship management system, the logged-in space where partners onboard, find content, register deals, and track their status with you. It is the front door of the program, so it handles administration and self-service well, but the portal […]
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