Partner Events: B2B Event Marketing That Puts Target Accounts in the Room
Partner events run soup to nuts: invite lists from partner data, registration, venue and follow-up, measured by target accounts in the room.
Forecastable's Education Center -- The best advice on building partner programs that produce forecastable revenue.
A partner success plan is a mutual action plan for one partner, with goals, milestones, tasks, owners and dates. Paired with a relationship map, it is the accountability layer that lets you forecast partner pipeline.
Read ArticlePartner events run soup to nuts: invite lists from partner data, registration, venue and follow-up, measured by target accounts in the room.
Prepaid, $1 for $1 and good for 12 months: GTM credits turn leftover MDF into GTM motions you run when you’re ready.
Demand generation run through the partners your buyers already trust, often partner-funded and measured in SQOs and cost per SQO.
What is partner pipeline forecasting? Short answer: Partner pipeline forecasting is the practice of predicting how much partner-sourced and partner-influenced revenue will close in a future period, using stage conversion rates, deal age, and partner-specific signals rather than a partner manager’s gut feel. It turns the partner pipeline from a hopeful list into a number […]
Read ArticleWhat is Forecastable? Short answer: Forecastable is a partnerships operating platform that turns scattered partner activity into a revenue forecast a CFO will fund. It exists because the gap between what partnerships teams report and what finance trusts has become the single largest obstacle to partner-program investment in B2B SaaS. The product helps partner teams […]
Read ArticleWhat is the right way to think about Forecastable pricing? Short answer: Forecastable pricing is structured around the size and shape of the partnership motion you are trying to forecast, not around seats or storage. Most buyers should size the investment against the partner-sourced and influenced pipeline they expect to clean up, not against the […]
Read ArticleWhat is frontline sales manager development? Short answer: frontline sales manager development is the deliberate training, coaching, and operational system used to turn first-line sales managers into forecast-disciplined, deal-coaching leaders rather than senior reps with a bigger spreadsheet. In 2026, it is the highest-leverage investment any revenue org can make, and the most consistently underbuilt. […]
Read ArticleWhat is a predictable selling system? Short answer: a predictable selling system is the operating combination of forecast math, deal inspection, and partner attribution that lets a revenue org call its number with the same confidence every quarter. In 2026, it is what separates revenue orgs that get funded from revenue orgs that get scrutinized. […]
Read ArticleWhat is partner-sourced revenue? Short answer: partner-sourced revenue is closed-won revenue from deals a partner originated (the partner brought the opportunity, not just helped along the way). In 2026, it is the cleanest, most defensible number a partnerships team can put in front of a CFO, which is exactly why it has to be measured […]
Read ArticleThe layer where forecast accuracy is made or lost, and why most revenue orgs under-invest in it.
Read ArticleThe partner-attributed slice of your real pipeline, held to the same forecast rigor as direct sales.
Read ArticleForecastability is the upstream property of a deal or pipeline that lets its outcome be predicted with high confidence inside a known time horizon. It is not the same as forecast accuracy; it is the condition that produces forecast accuracy. Most enterprise pipelines are not forecastable, and the cost is…
Read ArticleForecast renewals are the single most undermanaged line on a SaaS forecast. The new-business pipeline gets weekly review, deal-mechanic gates, and executive scrutiny. The renewal book gets a quarterly health check and a coverage ratio. Renewals deserve the same operating discipline; the math says they outweigh new business in most…
Read Article