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*CRM: *The Modern Rolodex for Sales Reps

The official definition of Customer Relationship Management (CRM), according to Gartner’s Glossary, is “a business strategy that optimizes revenue and profitability while promoting customer satisfaction and loyalty. CRM technologies enable strategy, and identify and manage customer relationships, in person or virtually. CRM software provides functionality to companies in four segments: sales, marketing, customer service and […]

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*First-Line Sales Management:* How to Empower Your Reps With the Ability to Systematically Win More Business

First-line sales management isn’t for the faint of heart as it requires the management of all kinds of different personalities who all have their own unique ways they prospect, forecast, view the health of a deal, view partners, view the sales process, etc. Basically, everyone has their own unique style of selling. The first-line sales […]

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