Through Co-Selling, Relationship Mapping, Structured Close Plans, and Tightly-Aligned Sales Processes
Leveraging your ecosystem increases revenue, net revenue retention, lifetime value and significantly reduces customer acquisition costs.
When sales teams, from two or more companies, combine forces to close deals.
What Industry Experts Say
Most global companies are now actively considering the ecosystem business model given its value-generation potential: growing the core business, expanding the network and portfolio, and generating revenues from new products and services. The integrated network economy could represent a global revenue pool of $60 trillion in 2025 with a potential increase in total economy share from about 1 to 2 percent today to approximately 30 percent by 2025
If not executed effectively, misaligned sales motions, between co-selling partners, leads to frustrated and indecisive buying groups (slipped deals, no decision, etc.).
Forecastable brings all co-selling teams together to communicate, collaborate and operate from the same foundational deal information, regardless of which CRM they’re using.
This results in complete alignment across co-selling partners, which becomes the catalyst for creating an informed and decisive buying group that will not only buy faster, but spend more.
The Secret is Out
The co-selling movement is happening TODAY and some of the biggest brands in the world are doubling down on their partnership strategy as a result.
Rodney Clark: Corporate Vice President of Global Channel Sales and Channel Chief at Microsoft – “The fastest-growing partner segment is expanding at 140%, according to Clark. That group, in addition to pursuing specializations, invests in digital sales via cloud marketplaces, emphasizes partner-to-partner engagement and participates in Microsoft’s Co-Selling Programs”